Participants in a past Magical Kenya Mountain Run & Trail Series. Photo: The Informer
By Daisy Okiring
Western Kenya is set to host the second edition of the Magical Kenya Mountain Run & Trail Series in April 2025, marking a significant boost to the region’s tourism industry.
The event, organized under the “Sports for Tourism” initiative, aims to blend adventure sports—such as hiking, cycling, and mountain running—with the promotion of Kenya’s rich natural landscapes and cultural heritage.
The Kenya Tourism Board (KTB) and key stakeholders, including the Kenya Wildlife Service (KWS) and Rhino Ark, are spearheading the initiative to establish Western Kenya as a premier eco-tourism destination.
Preparations underway in Kakamega Forest
In anticipation of the event, Kakamega Forest, one of Kenya’s most treasured indigenous forests, is undergoing major infrastructural improvements. These include a 13-kilometer road upgrade and a 34-kilometer fencing project, aimed at enhancing accessibility and protecting the forest ecosystem.
KWS Senior Warden Karen Ndiema recently led a mapping exercise to define the trail routes that will be used by participants. Paul Kathambana of the Kenya Tourism Board and Anthony Koine, a cycling route expert, were also present to assess the course’s suitability for adventure sports.
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According to KTB CEO June Chepkemei, the initiative extends beyond Kakamega and will promote nature and adventure tourism across multiple counties, including Siaya, Homa Bay, and Nyamira.
Key attractions along the trail
As the race series expands to more counties, participants and visitors will experience some of Western Kenya’s most stunning natural landscapes and conservation efforts.
Homa Bay – Ruma National Park
One of the major highlights of the event is Ruma National Park in Homa Bay County, which is home to Kenya’s last remaining population of the roan antelope. The park is also a sanctuary for the Rothschild giraffe, an endangered species found in only a few locations worldwide.
Siaya – Utonga Nature Conservancy
In Siaya County, participants will explore the Utonga Nature Conservancy, an emerging eco-tourism hub that focuses on conservation within the Lake Victoria Basin. William Omamo Jr., Executive Director of the conservancy, praised the initiative for aligning with modern sustainable tourism trends.
“This event is more than just a race—it’s a platform to showcase Kenya’s unique biodiversity, conservation efforts, and the adventure tourism opportunities in the western region,” said Omamo.
Western Kenya- A new adventure tourism hub
The success of the inaugural Magical Kenya Mountain Run in Laikipia, Nakuru, and other Rift Valley counties demonstrated the potential of adventure tourism in Kenya. Now, Western Kenya is poised to become the next eco-tourism and adventure travel hotspot.
The series will conclude in Nyamira County on May 4, 2025, solidifying the region’s growing reputation as a destination for eco-conscious travelers and adventure sports enthusiasts.
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With tourism being a key pillar of Kenya’s economy, the Magical Kenya Mountain Run & Trail Series is expected to attract both domestic and international tourists, boosting the local economy and conservation efforts.
Western Kenya is ready to welcome runners, cyclists, and nature lovers for an unforgettable adventure in one of Africa’s most diverse and scenic landscapes.
